Craft
Beer Market: Introduction
The craft beer market has undergone a remarkable evolution
in recent years, propelled by changing consumer preferences and a growing
appreciation for artisanal, high-quality beverages. Craft beer, characterized
by its small-scale production, emphasis on quality ingredients, and innovative
brewing techniques, has carved out a significant niche within the broader beer
industry. Key dynamics driving the growth of this market include shifting
consumer demographics, increasing demand for unique and flavourful brews, and
the rise of experiential consumption patterns.
Craft
Beer Market: Key Dynamics
One of the primary drivers of the craft beer market is the
changing preferences of consumers, particularly among younger demographics.
Millennial and Gen Z consumers, in particular, are drawn to products that offer
authenticity, creativity, and a sense of community. Craft breweries often
leverage these preferences by emphasizing their local roots, engaging in
storytelling, and fostering connections with consumers through brewery tours,
tastings, and events. The craft beer market benefits from the trend towards
premiumization, with consumers willing to pay a premium for high-quality,
artisanal products. Craft breweries differentiate themselves through a focus on
unique flavours, innovative ingredients, and experimental brewing techniques.
This emphasis on variety and quality has led to a proliferation of craft beer
styles, ranging from traditional ales and lagers to more unconventional
offerings such as sour beers, barrel-aged brews, and hazy IPAs.
Craft
Beer Market: Report Scope
The “Global Craft Beer Market”
report offers an in-depth analysis of micro and macro-economic factors, price
point assessment, along with market attractiveness analysis. The report also
focuses on multiple qualitative and quantitative factors in global craft beer
market geographies and market segments. The report also aims to provide a
detailed overview of the parent market for analysing the competitive landscape
of the global craft beer market in the food & beverages industry. The
report is dedicated to offering strategic information on leading craft beer
market players and offers several growth prospects for the craft beer market.
Craft
Beer Market: Segmentation
The global craft beer market is segmented
on the basis of product, brewer, and sales channel.
On the basis of Product:
·
Brown Ale
·
Porter
·
Pale Ale
·
Stout
·
Pilsner
·
Pale Lager
·
Marzens
·
Bocks
·
Other Products
On the basis of Brewer:
·
American Sour
·
Belgian Fruit Lambic
·
Non-Alcoholic
·
Flanders Red Ale
·
Belgian Gueuze
On the basis of Sales Channel:
·
Microbreweries
·
Contract Brewing Companies
·
Brewpubs
·
Independent Regional Craft Brewing Companies
Craft
Beer Market: Key Market Players
Along with the company profiles
of key companies enabling the market expansion, the report covers a detailed
competition landscape scenario of the craft beer market. Comparison and market
share analysis of prominent players provided in the report offers the reader
preventive steps to advance their businesses. The reports cover strategic
developments in the craft beer market focused on inorganic and organic growth
strategies. The company profile is one of the carefully crafted sections in the
craft beer market report, which extracts fundamentals such as SWOT analysis,
product portfolio of each player, along with the company strategy
identification and analysis. Company presence deliberately mapped and presented
with a model for all prominent players operating in the craft beer market.
Anheuser-Busch InBev SA/NV,
Heineken N.V., Molson Coors Beverage Company, Boston Beer Company, Sierra
Nevada Brewing Company, New Belgium Brewing Company, Bell's Brewery, Dogfish
Head Brewery, The Gambrinus Company (Yuengling), BrewDog, Mikkeller, Anchor
Brewing Company, Full Sail Brewing Company, Samuel Smith's Brewery, and
Schneider Weisse are some of the key market players operating in the global craft
beer market.
Craft
Beer Market: Regional Outlook
The report provides a detailed
overview of the craft beer market in regions including North America, Latin
America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The
country-specific assessment for the craft beer market has been offered for all
regional markets, along with forecasts, market scope estimates, price point
assessment, and impact analysis of prominent countries and regions. Throughout
the report, Y-o-Y growth estimates are also incorporated for every country and
region, to provide a detailed view of the craft beer market. These Y-o-Y
projections on regional and country-level markets brighten the political,
economic, and business environment outlook, which are anticipated to have a
substantial impact on the growth of the craft beer market. Some key countries
and regions included in the craft beer market report are as follows:
North America (U.S., Canada)
Latin America (Mexico, Argentina,
Brazil, Peru, Chile)
Europe (Germany, France, Italy, U.K.,
BENELUX, Nordics, Spain, Poland, Russia, CIS)
Asia Pacific (China, ASEAN, India,
Japan, South Korea)
Oceania (Australia, New Zealand)
Middle East and Africa (South
Africa, GCC Countries, Turkey, Israel, Iran)
The Craft
Beer Market Report Covers In-depth Analysis on:
·
Craft beer market segments
·
Craft beer market dynamics
·
Craft beer market size
·
Recent trends, restraints, opportunities in craft
beer market
·
Companies & competition involved craft beer
market
·
Latest technologies in craft beer market
·
Supply chain and value chain craft beer market
Craft
Beer Market Report Highlights:
·
A comprehensive overview of parent market
·
Market dynamics and trends in the industry
·
Current, historical and anticipated market size
in terms of value and volume
·
In-depth market segmentation
·
Competition landscape
·
Key Strategies of leading companies and product portfolio
·
Recent industry developments and trends
·
Potential and country, regions and segments exhibiting
future growth
·
A detailed viewpoint on market performance
during the forecast period
·
Essential information to enhance market position
Canned Cocktail Market - Forecast, COVID-19 Impact, Trend Analysis & Competition Tracking - Global Market Insights 2019-2034
Premium Spirits Market - Forecast, COVID-19 Impact, Trend Analysis & Competition Tracking - Global Market Insights 2019-2034
Craft Beer Market - Forecast, COVID-19 Impact, Trend Analysis & Competition Tracking - Global Market Insights 2019–2034