Rising Demand for Organic and Eco-Friendly
Menstrual Comfort Solutions is Propelling the Market Expansion
The potential harmful effects of
chemicals and synthetic ingredients found in conventional personal care
products is increasing the awareness of organic personal care products among
the customers. Many people are now seeking out natural and organic alternatives
that are free from potentially harmful additives. Organic period balms,
specifically designed to provide relief and comfort during menstruation, offer
a natural solution for menstrual symptoms. These balms are typically made from
organic ingredients such as essential oils, herbs, and plant-based extracts,
which are believed to have soothing and therapeutic properties. By using
organic period balms, individuals can avoid exposure to synthetic fragrances,
preservatives, and other potentially irritating chemicals that may be found in
conventional products. Moreover, organic period balms often emphasize
sustainability and eco-friendliness. They are commonly produced using
environmentally conscious practices, such as sourcing ingredients from
sustainable and ethically responsible suppliers, using recyclable or
biodegradable packaging materials, and minimizing waste generation. As people
become more environmentally conscious, they are inclined to choose products
that align with their values, contributing to the increased demand for organic
period balms.
Increasing Menstrual Health Concerns and
Rise of Online Shopping Channels is Driving the Market Growth
Rising menstrual health concerns,
rising menstrual literacy rates, and expanding awareness of period cramp relief
products are significant drivers driving growth in the global market.
Manufacturers have developed a variety of period care products in response to
increased concerns about the discomfort caused by menstrual cramps. Moreover,
the increased awareness of the importance of self-care among women is also
driving the market growth. Many women are preferring alternative treatments over
traditional medications, increasing a demand for period balms manufactured from
organic and natural components. Furthermore, the rise of online shopping
channels has made period balms easily available to a large customer base,
supporting market growth. Besides this, manufacturers are constantly inventing
new formulas and fragrances to appeal to a wide range of customer tastes, which
is driving market growth.
Novel Product Developments are Influencing
the Market Development
Leading industry companies are
continually investing in research and development to offer innovative products
that meet consumer demands. Furthermore, they resort to a variety of market
strategies, such as mergers, acquisitions, and new product launches, to gain a
strong presence in the market. For example, in November 2022, Amrutanjan Health
Care, widely known for its pain relief balm, had introduced a new period pain
roll-on (PPRO) under the Comfy brand. Comfy is a popular and rapidly expanding
sanitary napkin brand. The Comfy period pain roll-on is a 100 percent Ayurvedic
product that is available in 50ml bottles. Earlier, in March 2020, Sanfe, an
IIT-Delhi-incubated firm, unveiled a roll-on to reduce period discomfort
promising to make women's life simpler every month. The Sanfe Period Pain
Roll-on, which was released on International Women's Day, can alleviate
menstruation cramps and mood swings. The essential oil-based roll-on has been
medically evaluated and is organically prepared.
Lack of Awareness, Stringent Regulations
and High Costs Pose Threat to the Market Growth
Despite the strong potential
possibilities, the Period Balm market confronts various constraints that are
responsible for the impediment of its advancement. There is currently a lack of
understanding regarding the advantages and availability of period balms in some
locations, resulting in slower market growth. Strict regulations and quality
requirements in the cosmetics and personal care business might present
difficulties for period balm manufacturers, limiting market expansion.
Furthermore, traditional pain treatments and the availability of other
menstrual comfort medications is also anticipated to hamper the market growth.
In addition to this, the pricing of period balms might be a consideration for
price-sensitive individuals, influencing their buying selections. All these
factors are likely to have a negative impact on the market expansion during the
forecast period.
Lhamour, Earth Mama Organics, Red
Moon Herbs, Moon Mother Hemp Company, LENA, GladRags, Rosebud Woman, Cora are
some of the prominent market players operating in the global period balm market.
Increasing Awareness, Presence of Major
Participants and Brand Marketing is Accelerating the Market Expansion
North America is anticipated to
experience a significant growth in the period balm market during the forecast
period owing to the increased awareness among women, the presence of prominent
players and the availability of different menstruation care products in the
region. Leading producers are constantly creating cutting-edge period balm
products with natural and ayurvedic components in response to women's increased
demand for menstruation and eco-friendly menstrual care products. On the other
hand, Asia Pacific is also expected to witness a substantial growth in the
period balm market. This growth can be attributed to the rising awareness of
menstrual care among women in the region. In addition, demand for menstrual
care products has increased across the country in recent years, owing to brand
marketing of additional new menstruation care products such as period balm, This
trend is anticipated to persist throughout the forecast period.
The report provides a detailed
overview of the period balm market insights in regions including North America,
Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa.
The country-specific assessment for period balm market has been offered for all
regional market share, along with forecasts, market scope estimates, price
point assessment, and impact analysis of prominent countries and regions.
Throughout this market research report, Y-o-Y growth and CAGR estimates are
also incorporated for every country and region, to provide a detailed view of
the period balm market. These Y-o-Y projections on regional and country-level
markets brighten the political, economic and business environment outlook,
which are anticipated to have a substantial impact on the growth of the period
balm market. Some key country and region included in the period balm market
report as follows:
North America (U.S., Canada)
Latin America (Mexico, Argentina,
Brazil, Peru, Chile)
Europe (Germany, France, Italy, U.K.,
BENELUX, Nordics, Spain, Poland, Russia, CIS)
Asia Pacific (China, ASEAN, India,
Japan, South Korea)
Oceania (Australia, New Zealand)
Middle East and Africa (South
Africa, GCC Countries, Turkey, Israel, Iran)
The Period Balm Market Research Report
Covers In-depth Analysis on:
·
Period balm market segments
·
Period balm market dynamics
·
Period balm market value and share analysis
·
Recent trends, restraints, opportunities in period
balm market
·
Companies & competition involved period balm
market
·
Latest technologies in period balm market
·
Supply chain and value chain period balm market
·
Period balm market sales and distribution
strategies
Period Balm Market Growth Highlights:
·
A comprehensive overview of parent market
·
Market dynamics, demand and trends in the
industry
·
Current, historical and anticipated market size in
terms of volume
·
In-depth market segmentation
·
Competition landscape
·
Key strategies of leading companies and product
portfolio
·
Period balm industry trends and developments
·
Potential and country, regions and segments
exhibiting future growth
·
A detailed viewpoint on period balm market forecast
by countries
·
Essential information to enhance market position
Ostomy Devices Market - Forecast, COVID-19 Impact, Trend Analysis & Competition Tracking - Global Insights 2018-2033
Anticoagulants Market - Forecast, COVID -19 Impact, Trend Analysis & Competition Tracking - Global Market Insights 2015-2030
Blood Pressure Monitor Market - Forecast, COVID -19 Impact, Trend Analysis & Competition Tracking - Global Market Insights 2019-2034