Manufacturers Can
Benefit from The Increasing Focus on Infant Care and Nutrition
The global market is being driven
by the fastest growing awareness and focus on the nutritional needs of infants.
Increasing cases of lactation, a lack of support and qualified breastfeeding
experts, medications, unsupportive employment laws and cultural norms are some
of the contributing factors that might enhance product demand. According to a
World Health Organization report, 15 Mn premature infants are born globally
each year. These newborns frequently have nutritional deficits that
breastfeeding alone cannot address. According to the World Health Organization
and the United Nations Children's Fund 's Breastfeeding Scorecard
(UNICEFGlobal), the current rate of breastfeeding remains unsatisfactory as
compared to global standard recommendations. There are many cases throughout
the world where mothers choose infant formula over breastfeeding for their
infants, relying only on market products. As a result, manufacturers are
improving and developing their formulations to precisely mimic the composition
of breast milk.
Infant
Formula Is Gaining Traction as The Number of Working Mothers Increases
An increasing in the working
mother population, increasing expenditure on newborn health and rising demand
for organic baby food are some of the drivers propelling market expansion. The
population of young working mothers has increased dramatically in recent years.
As these working mothers rely heavily on processed baby nutrition products,
this has played a significant role in accelerating the expansion of the infant
formula industry. For example, in the United Kingdom, the percentage of working
mothers has increased to one of the highest levels in past few decades. The
United Kingdom's Office for National Statistics (ONS) published data on
families and the labour market in 2021. In accordance with the data, the number
of mothers in the labour force has increased significantly during the previous
two decades. During April to June 2021, three out of every four mothers (75.6%)
working in the United Kingdom, the largest rate in the previous 20 years, up
from 66.5% in 2002. In 2021, mothers (75.6%) had a higher employment rate than
women without dependent children (69.1%). The high cost of living in cities,
along with low incomes, has increased the number of women working to support
their family. As a result, this aspect is crucial in boosting the infant
formula market, as working women heavily rely on processed child nutrition
products.
Infant Milk Formula
to Capture a Higher revenue Share in the World Market
Due to a lack of viable
alternatives on the market, the infant milk formula segment has seen high
value-based revenue and is one of the leading categories in emerging nations.
The shortage of convenient and nutrient-dense products encourages manufacturers
to innovate and introduce new items to the market. The CAGR for the follow-on
milk sector is anticipated to be the highest in the global market throughout
the forecast period. The high calcium, protein, iron and other micronutrient
content of premiumized follow-on milk formula, along with its ability to mimic
the nutritive function of breast milk, is anticipated to increase the product's
market share among infant formulas. Furthermore, babies with low iron levels or
a poor weaning diet require extra nourishment from their food; as a result, the
demand for follow-on milk is likely to rise at a fast rate.
Cultural Barriers in
Developing Economies Are Limiting Infant Formula Adoption and Stalling Sales
Infant formula sales are clearly
driving the baby milk market, but over the coming years, limitations are
expected. The main justification for this assumption is that experts from all
around the world advise exclusive breastfeeding. In addition, due to their
preference for exclusive breastfeeding, communities in certain rural areas
of developing countries are unwilling to accept infant formula. Social and
cultural stigma is also a factor, particularly in developing economies. Owing
to cultural reservations about infant formula, mothers who choose to feed their
children breast milk sometimes face negative moral judgement. These concerns
are likely to restrict the market in the long run. Strict laws and regulations
governing the launch of new products, as well as the complex process of
registration new products, are expected to stymie the product's growth.
Nestlé Health Science acquired
The Bountiful Company in May 2021, which included Osteo Bi-Flex, Solgar,
Nature's Bounty, Ester-C, Puritan's Pride, and Sundown.
In March 2021, 108LABS announced
the arrival of Colostrupedis, an animal-free infant formula that includes
cell-grown breast milk molecules derived from human breast cell agriculture and
is designed to extensively neutralized human secreted antibodies.
Friesland Campina, Nestle, Abbott
Nutrition, Groupe Danone, Mead Johnson Nutrition, Synutra International Inc.,
Meiji Holdings Co. Ltd., Beingmate Baby & Child Food Co. Ltd, The Kraft
Heinz Company and Pfizer Inc. are some of the major market participants in the
global infant formula market.
Preventing Child Malnutrition
and Government Initiatives to Boost Infant Formula Demand in India
Asia Pacific has the world's
largest infant formula market. High birth rates in the region provide
significant demand, which is the primary driver of the regional market.
The strong motivation supplied to the domestic industry, as well as the
increased reliance on imports, have further fueled market expansion, as has
growing demand for better, quality, and premium products. According to the 2022
Global Hunger Index, the rate of malnutrition among infants born in India is
alarming. These numbers are expected to encourage both private and public
sector players in the country to encourage people to use infant formula. As
more women enter the work force, infant formula revenues are projected to
skyrocket in the coming years. Mothers in the country who are unable to lactate
are also urged to use infant formula through the POSHAN Abhiyaan and some other
similar government initiatives. Another crucial factor in the dominance of the
region is the presence of China, the largest consumer of child and baby food
products in the world. Additionally, China's decision to remove its
"one-child" policy, as well as a rise in the country's birth rate,
are projected to boost market expansion.
The report provides a detailed overview of the infant formula market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for infant formula market has been offered for all regional market share, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the infant formula market. These Y-o-Y projections on regional and country-level markets brighten the political, economic and business environment outlook, which are anticipated to have a substantial impact on the growth of the infant formula market. Some key country and region included in the infant formula market report as follows:
North America (U.S., Canada)
Latin America (Mexico, Argentina,
Brazil, Peru, Chile)
Europe (Germany, France, Italy, U.K.,
BENELUX, Nordics, Spain, Poland, Russia, CIS)
Asia Pacific (China, ASEAN, India,
Japan, South Korea)
Oceania (Australia, New Zealand)
Middle East and Africa (South
Africa, GCC Countries, Turkey, Israel, Iran)
The Infant Formula Market Research Report
Covers In-depth Analysis on:
·
Infant formula market segments
·
Infant formula market dynamics
·
Infant formula market value and share analysis
·
Recent trends, restraints, opportunities in infant
formula market
·
Companies & competition involved infant
formula market
·
Latest technologies in infant formula market
·
Supply chain and value chain infant formula
market
·
Infant formula market sales and distribution
strategies
Infant Formula Market Growth Highlights:
·
A comprehensive overview of parent market
·
Market dynamics, demand and trends in the
industry
·
Current, historical and anticipated market size in
terms of volume
·
In-depth market segmentation
·
Competition landscape
·
Key strategies of leading companies and product
portfolio
·
Infant formula industry trends and developments
·
Potential and country, regions and segments
exhibiting future growth
·
A detailed viewpoint on infant formula market forecast
by countries
·
Essential information to enhance market position
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